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問題與答案行銷人可以如何運用 Google AI 觸及潛在顧客？What’s one way Google AI helps marketers connect with potential customers?
- Google AI 能理解人類語言的細微差距，並協助行銷人觸及搜尋其產品/服務的使用者。Google AI understands nuance in human language and connects marketers with people searching for what they offer.
- Google AI 能根據行銷人的離線轉換資料定義業務目標。Google AI defines business goals for marketers based on their offline conversion data.
- 回應式搜尋廣告可使用 Google AI 提供建議，協助提升行銷人網站成效。Google AI is used by Responsive Search Ads to provide recommendations for optimizing marketers’ websites.
- 智慧出價可使用 Google AI 預測下一季每個查詢的價值，讓行銷人據此規劃成本。Google AI is used by Smart Bidding to predict the value of each query for the coming quarter, enabling marketers to plan their spend.
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