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問題與答案某位業主想要販售咖啡杯系列產品,來慶祝該公司開業滿 25 週年。業主希望能看到轉換中每個吸引消費者購買咖啡杯的環節,因此打算使用歸因模式工具。請問該使用哪種歸因模式來達成這項目標?A business owner wants to sell a line of coffee mugs to celebrate the company’s 25 years in business. The owner wants to see each part of the conversion that brought a person to buy a mug, so the owner wants to use the Attribution Modeling Tool. Which attribution model should be used to accomplish the goal?
- 時間衰減歸因模式
- Floodlight 模式
- 線性歸因模式。The Linear attribution model.
- 社群活動歸因模式
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